Most people traditionally associate Bristol with the thick somerset accent or the birthplace of Blackbeard the Pirate. Bristol’s important contribution to the arts and culture in the UK, however, cannot be underestimated and overlooked. According to the University of Bristol, Bristol’s contemporary economy is “built on creative media and technology”. Bristol has moved away from its industrial roots and is now characterised by creativity, and the place prides itself off its independent spirit.
But first of all, what is a creative city?
According to cultural economist, David Throsby, the creative city:
“Describes an urban complex where cultural activities of various sorts are an integral component of the city’s economic and social functioning.”
Bristol’s creative and cultural activities has become key to the city’s economic growth and perception. Individuals from all over the United Kingdom visit Bristol to witness the works of Banksy and attend numerous festivals that display Bristol’s talent, cultural diversity and creativity. Therefore, Bristol relies on creative clusters within the city, according to Terry Flew, these are formed through rebranding areas and gentrification, which has been done throughout Bristol to shift towards becoming a creative place.
What makes Bristol a creative city?
There are a lot of creative and cultural industries that shape the ever-changing Bristol but here I identify the three main creative industries that has played a major role in Bristol being perceived as a contemporary and vibrant creative city.
- Array of Festivals that showcases Bristol’s creativity and talent
In pre-pandemic times, Bristol hosted at least one festival every month of the year, ranging from showcasing art, food, architecture, film, music, and even hot air balloons. Due to current circumstances, Bristol City Council has confirmed that 17 festivals will go ahead for the rest of 2021. These festivals reinforce the perception that Bristol is a thriving creative city, and allows Bristol to highlight their array of talent, technologies and their diverse community. The city embraces these festivals and thrives from them, as it offers a platform for artists to express their talents across all the creative industries around the UK and the world.
- Film and Animation
Home to the world-famous “Aardman Animations”, who created the United Kingdom’s national treasures, Wallace and Gromit. Bristol is identified as a “UNESCO creative city of Film”.
You will only need to take a walk along Bristol’s harbourside to see the influence of the film industry in Bristol. The Watershed, a former warehouse during the 19th century that has been re-branded into a cultural product, is home to various film makers and independent projects. During the pandemic, the Watershed are working closely with the BFI network and Encounters to launch “#shortitout” which invites filmmakers of any age and experience to create their own short film during lockdown. This project encourages creativity throughout Bristol during these challenging times, and highlights the importance of the film industry in Bristol, as it undoubtedly plays a major role in recognising Bristol as a rapidly developing creative city.
- Street Art
Bristol is also home to world-famous graffiti street artist, Banksy. The artist’s work is placed throughout the city and it attracts a lot of art lovers who come from far and wide to admire the mysterious artists work. Within 5 minutes of walking around the heart of the city, you’re bound to see flamboyant street art around every corner. Bristol uses Banksy influence to encourage more unique modern art, with frequent exhibitions that show off Bristol’s talent in the contemporary art scene.
The creative city of Bristol continuously adds to their creative economy and, arguably, is beginning to transition into a creative empire. Andy Pratt highlights the importance of consistently integrating creativity to sustain the social and economic value of the creative city. Bristol’s consistency in promoting and adding to its creative industries is the reason why Bristol has become a vibrant, creative city, and it is what makes Bristol brilliant.